Andrew Dlugan–Six Minutes

 This Week's Speaker: Wednesday, October 19th at 11am PT/2pm ET

Ethos, Pathos, Logos: Three Pillars of Persuasive Public Speaking

Every outstanding presentation must have three essential qualities before your audience will accept your message. Do you know what these three qualities are?

• A great opening? That certainly helps, but you can recover without one.
• A memorable catch-phrase? Also good, but … no.
• A dynamite set of slides? Not really… you could be persuasive without any slides at all.

To be persuasive, your presentation must have a strong balance between ethos (credibility), pathos (emotional connection) and logos (logical argument). Without even one of these, your success will be diminished.

In this presentation, you will learn:

• What are ethos, pathos, and logos?
• Easy techniques you can use before, during, and after your presentation to establish each of these qualities.
• Common pitfalls that speakers make which you can avoid.

About Andrew Dlugan

Andrew Dlugan is the founder and editor of Six Minutes – http://sixminutes.dlugan.com/ – one of the most visited and respected public speaking websites, with subscribers worldwide.

Andrew is passionate about effective communication. His two decades of communications experience spans teaching courses, delivering keynotes and seminars, and coaching speakers. He is a award-winning speaker and speech evaluator.

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